I was blown away with the design of our logos and new marketing material. traffic helped us come up with a very clear, direct message. traffic has made a huge impact on our company’s branding and the response from customers, colleagues and even competitors has been wonderful.
Tamara Champion, CEO
Parenting By Nature, Inc.
ByNature.ca
client objectives
Parenting By Nature, an established online retailer offers the highest quality, safest, natural products for families that tread lightly on the earth. They approached traffic to refocus their branding and to break their new brand into four smaller, niche stores.
design solution
The brand became bynature.ca and the ‘shops’ bynaturebirth.ca, bynaturebaby.ca, bynaturekids.ca and bynatureplay.ca. Each store was designed to have its own unique identity (niche) without straying too far from the main green-focused brand.